SKY DIVE NORTH GEORGIA

Situation:
With a fixed budget, management wanted to attract more people to skydive, but didn’t know how to target or message.

Action:
Create campaign targeting extreme sport enthusiasts who had never skydived, utilizing print campaign & guerilla placement.

Result:

Reached capacity within months.


The Goss Agency is a full service advertising agency servicing Charlotte Charleston Columbia Greensboro Greenville Johnson City Kingsport Knoxville Myrtle Beach Raleigh Spartanburg Winston-Salem Asheville Bristol the tri-city area eastern Tennessee WNC western North Carolina South Carolina and the Caribbean specializing in brand positioning creative print campaigns television and radio commercials direct marketing public relations media buying multimedia strategy and strategic marketing plans and marketing communications strategy. The Goss Agency is located at 49 Broadway, Asheville, NC 28801.