GLOBAL FOOD EXCHANGE

Situation:
Internet startup in need of branding and packaging its international food brokerage business model.

Action:
Print campaign: supermarket buyers publication, farm publications & WSJ ads for investors.

Result:
Successful launch led to lucrative acquisition by ConAgra.

Client Testimonial:
"With a combination of outstanding creative and media strategy, they showed us a way to increase our customer base of buyers and sellers 18% in six months.”

- Karen Fox, Director of Marketing



The Goss Agency is a full service advertising agency servicing Charlotte Charleston Columbia Greensboro Greenville Johnson City Kingsport Knoxville Myrtle Beach Raleigh Spartanburg Winston-Salem Asheville Bristol the tri-city area eastern Tennessee WNC western North Carolina South Carolina and the Caribbean specializing in brand positioning creative print campaigns television and radio commercials direct marketing public relations media buying multimedia strategy and strategic marketing plans and marketing communications strategy. The Goss Agency is located at 49 Broadway, Asheville, NC 28801.